Meet Your Team
What Makes Us Different
Your Altus Marketing Team
Our agency is unique in that we are purpose-built to serve food banks in innovative ways that create value for our clients and for those they serve. This begins with the talent we have drawn from across the nation – many of whom have successfully built and led dozens of the nation’s most successful food bank fundraising programs, including Second Harvest Heartland, The Greater Boston Food Bank, Greater Pittsburgh Community Food Bank, Los Angeles Regional Food Bank, Atlanta Community Food Bank, Houston Food Bank and dozens more. We have helped them to become the leading hunger-relief brands in their respective communities over the last 20+ years.
John Wilkinson
president
John has helped nonprofits grow and break new ground in their marketing programs for over 20 years. He began his career working with rescue missions across the United States, partnering to create integrated fundraising programs to connect with donors at deeper levels. He’s built enterprise-level centralized direct response marketing programs and developed offer and audience strategies for organizations including the American Red Cross, The Salvation Army, and Habitat for Humanity. He provides oversight to ensure that the resources of Altus Marketing are focused on growth and innovation for our client partners. John is based in the Atlanta area.
Alex Edwards
svp, client development
Alex has been a part of food bank work in some capacity for the past 19 years, including the last 10 years at RKD Group where he developed fundraising solutions for over a hundred food banks, including all of your neighboring food banks in MN, WI, SD & IA. Prior to RKD, he spent 3 years at Feeding America and 5 years at Care & Share Food Bank for southern Colorado serving as COO and Interim CEO. Alex leads the growth initiatives at Altus Marketing through the acquisition of new clients, growth of existing client relationships, & product development. Alex will provide high-level leadership and strategic direction and be involved in annual and quarterly planning meetings. Alex is based in the Omaha area.
Julie Day
senior account director
Julie has more than 20 years of marketing experience with the last 12 years focused on direct response fundraising for nonprofits across all media channels. She is a highly effective and results-oriented marketing and fundraising professional with expertise in experiential marketing, strategic development, and media strategy. Prior to joining Altus Marketing, Julie worked as a Group Director at One & All, where she managed over 30 food bank clients and over 10 account team members, helping her clients maximize their opportunities during the worldwide pandemic when food banks were in the forefront of the news. Julie will provide leadership, strategic direction, and oversight of your account and will be involved in annual and quarterly planning meetings as well as monthly results calls. Julie is based in the Los Angeles area.
Randi Footlik
vp/creative director
Randi brings over 30 years of direct response fundraising experience. Her clients have included notable social service organizations such as The Greater Boston Food Bank and the American Red Cross, 60+ additional members of the Feeding America network, and dozens of rescue missions across the country. Randi will use her extensive expertise to lead the creative team in developing strategic offers, data-driven strategies, concepts, copy and design, and multi-channel integrated marketing campaigns for you. As a creative leader, she empowers her team members to innovate as they strive to help you strengthen donor relationships. Randi is based in the Los Angeles Area.
Adam Szarzynski
director of analytics
Adam has an extensive marketing strategy and analytics background. He recently left Addressable, a direct response company he co-founded. He oversaw the targeting and development for high-value donor cultivation products for clients such as Feeding America, The Salvation Army, The Nature Conservancy, and others. Before Addressable, Adam was an Insights Analyst at One & All (formerly Russ Reid). He ran donor file audits, testing research, and ad hoc analysis for regional and national charities such as The American Red Cross, Ducks Unlimited, and Mercy Ships. Adam is obsessed with uncovering the answers to tough questions using data and will create your annual donor report and customized reporting for you. Adam is based in the Twin Cities.
Julia Boyd
associate director, digital strategy
Julia leads digital strategy, overseeing the successful deployment of digital media, effective email campaigns, website design and management, and emerging technology such as, Connected TV, Augmented and Virtual Reality, and machine learning and AI. Julia’s career began in the for-profit sector with a focus on digital strategy, execution, and analysis for over 12 years. She has managed nationwide and regional based accounts day-to-day operations for integrated annual direct response programs. Julia’s fundraising and client experience includes Dare to Care Food Bank, Covenant House International, The Salvation Army California South Division and multiple rescue missions. Julia will develop your digital marketing plan and engage our subject matter experts in each channel to ensure effective integration with all online and offline campaigns. Julia is based in Traverse City, MI.